Designing with Purpose: Hannah’s Eye for Outdoor Living

Meet Hannah — Head of Design at Outdoor Influence

As Head of Design at Outdoor Influence, Hannah brings a sharp eye for detail, a deep understanding of spatial flow, and an unmistakable passion for creating outdoor environments that are as beautiful as they are functional. Her approach to design blends modern aesthetics with timeless principles, allowing her to bring each client’s vision to life in a way that feels both personal and elevated.

Hannah has always had a creative spirit, drawn to spaces that tell a story and evoke a feeling. Her background in design is rooted not just in formal training, but in years of hands-on experience, self-study, and a natural curiosity about how people live and interact with their environments. She believes that outdoor spaces should be a true extension of the home—places where people gather, relax, and build memories. Whether it’s a cozy patio, a sleek modern pool deck, or a full backyard transformation, Hannah’s designs reflect a thoughtful balance of form and function.

When she’s not collaborating with the Outdoor Influence team or sketching concepts for the next great project, Hannah continues to express her creativity through personal DIY projects at home. From home décor upgrades to small renovation ideas, she loves experimenting with textures, finishes, and layouts that bring warmth and personality into her own space. That same attention to detail and love for craftsmanship carries over into every client project she touches.

Her inspiration comes from all over. Much like Nikita, Hannah loves getting outdoors and going on hikes, finding clarity and fresh ideas in nature’s organic lines and textures. But she also has a deep appreciation for history—particularly when it comes to art and architecture. She’s an avid reader, often diving into books about design theory, artistic movements, and architectural milestones that have shaped the way we think about space today.

If you ask her about her favorite place in Charlotte, she’ll probably tell you it’s PlantHouse—a creative space that blends greenery, community, and craft. It’s the perfect blend of nature and design, two things that are at the heart of her personality and professional style. But her love of design isn’t confined to Charlotte. If given the chance to travel anywhere in the world, she’d find herself standing in awe beneath the Pantheon in Rome or walking the halls of the Louvre Museum in Paris, marveling at the artistry, structure, and legacy embedded in every detail.

What makes Hannah truly special as a designer is her ability to connect with people. She listens closely to each client’s lifestyle, aesthetic preferences, and priorities—then builds a space around those needs. Her goal is never to impose a design style, but rather to uncover and refine what already exists within the client’s vision. With her at the helm of the design department, Outdoor Influence continues to create outdoor spaces that are not only visually stunning but tailored to the people who will use and enjoy them every day.